Effortlessly get to the heart of your audience experiences.

We tag-team AI with statistical and machine learning models to give you fast, accurate analysis of qualitative data.

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Our solutions

Basic

One-off analysis and summarisation of qualitative participant data.

✔ Identify key themes
✔ Extract illustrative quotes
✔ Combine synthesis of multiple questions
✔ Segmentation and personas
✔ AI-powered summaries (HTML, PDF, Word)
✔ Choose summary length and style
✔ Accuracy and readability checks
✔ Secure data storage with no AI training

Advanced

Analysis and summarisation of multiple surveys from the same participant group, as well input into design and dissemination to improve insights and drive engagement.

Everything in Basic plus:

✔ Analysis of trends over time
✔ Generation of benchmarks for future surveys
✔ Identify key predictors of participant outcomes
✔ Suggestions for follow-up questions tailored to audience needs

Enterprise

Tailored platform for your organisation that includes the full cycle of survey deployment, analysis, and dissemination.

Everything in Advanced plus:

✔ Branded user interface to submit responses and see published summaries
✔ Admin interface to review and select draft summaries
✔ Customised deep-dive analysis

About us

Our aim to help organisations harness their qualitative data into easy-to-digest, meaningful insights.

Our team include award-winning specialists in data science, business development and communication, with extensive experience in market research, population studies and machine learning.

Last year we launched an online community that has collected and analysed thousands of collective experiences among parents. We have also partnered with leading charities and business communities to analyse and synthesise survey data from their communities using our AI tools.